Sunday 28 October 2012

CSR: Nokia's eco-friendly phone



While Apple and Samsung are fighting with each other on the problems of their patent strategy, Nokia keeps devoting to the environmental dimensions of CSR (corporate socialresponsibility). According to the Nokia Sustainability Report 2011, in order to achieve its business vision of being a leading company in environmental performance, Nokia continues seeking new approaches of reducing impact on environment, as well as developing new partnerships both inside and outside the industry. And the eco-friendly mobile that we will discuss in the following section is just one of Nokia’s efforts in environmental CSR.

AppleSamsung在互打專利大戰之際,Nokia持續地為CSR(企業社會責任)進行努力。根據Nokia2011年永續經營報告,Nokia持續地尋求減輕對環境影響的方法、以及在企業內部與外部發展新的合作夥伴關係,以期能達成在環境績效上的領航企業之願景。而下文中將要介紹的生態友善手機,則是Nokia在環境CSR上的努力之一。

(source: Nokia official website)

This eco-friendly mobile was designed by a Chinese designer Daizi Zheng and was first introduced to the public in 2010. Zheng proposes the idea that a mobile could work on a bio-battery according to the glycolysis reaction.

此生態友善的手機由中國設計師Daizi Zheng所設計,於2010年首度發表。Zheng提出手機能用以糖解反應進行發電的生化電池所運作。 

(source: dezeen magazine)

Glycolysis is a process that transforms glucose to energy (and H2O and CO2) by enzymes. Zheng thought the traditional mobile battery produces a disposal problem and has adverse impact to the environment. However, this bio-battery only needs some soft drink such as cola for work. It can generate electricity for the mobile in an eco-friendly way – no need for rare metals and other materials for manufacturing and generates no disposal problem because it is bio-degradable. Zheng claimed that this bio-battery has the potential to operate 3-4 times longer than lithium batteries.

糖解是葡萄糖經由酵素催化產生能量(以及水與二氧化碳)的過程。Zheng認為傳統的手機電池造成廢棄處理問題、且對環境有負面影響。然而此生化電池僅需一些軟性飲料,例如可樂,即可運作。它能以生態友善的方式產生手機所需的電力-不需要貴金屬或其他製造所需的原物料、且因為它是生物可分解的,所以不會有廢棄處理的問題。Zheng宣稱此生化電池的續航力有望較傳統鋰電池高上3-4倍。


(source: dezeen magazine)

(source: dezeen magazine)

(source: dezeen magazine)

(source: dezeen magazine)

Some rumours said this technology could be commercialised within years. It is admirable that Nokia keeps concerning environmental issues in business operations. It has shown its ambition on promoting a more sustainable lifestyle in this cola mobile case. We expect more innovative and eco-friendly products available in the future.

 有傳聞說此技術數年內即可商業化。諾基亞在其企業營運上持續關切環境議題是很教人激賞的。在這個可樂手機的例子中,它已顯現在推動更為永續發展的生活方式上的雄心壯志。我們期待在未來能有更多創新且生態友善的產品能問世。


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